BYAE

I help brands who are done guessing. Done chasing trends. Done posting just to stay relevant. Done building a brand that looks good but doesn’t feel aligned.

Your brand deserves more than random content and reactive strategy.

It deserves structure. Intention. Positioning that makes you undeniable in your space.

★★★★★
Client wins + feedback

“Before i started working with Alexa, my brand was all over the place. I knew that i needed help because i felt overwhelmed when trying to plan content. I didnt want someone to come in and just do it for me. I wanted somebody who i could work with, who understood my vision and help me bring it to life. The most beneficial thing about bringing on Alexa was her attention to detail, and creating extremely aligned content with my team. Our content is more cohesive, and we’ve had an increase in link clicks and inquiries. tenfold.”
O.J

“after investing in a program for a year i knew i needed more one-on-one support. Only 2 months into working with Alexa im really excited about what im doing now. it feels easy to grab my phone and create content because i am passionate about the message.

It can be scary taking a risk, but knowing that I have someone that genuinely believes in me, my business and provides me the one-on-one support that i need has really helped me. She gives me a solid plan and makes sure that i am 100% happy with it, allowing for feedback.

Alexa is everything that i had been missing for the past year. It’s just me and her and all our crazy ideas in a quiet space. She never makes me feel like nothing is ever too big that i cant accomplish. ”
B.S

Work with me :)

BYAE Content Roadmap

The longer you stay stuck, the more expensive it gets.

Because let’s be honest…

You don’t need more content.
You don’t need a new niche.
You don’t need another strategy you’ll half-implement and abandon next week.

You need clarity.
You need direction.

BYAE Content Roadmap is a personalized content strategy experience designed to take you from scattered ideas and inconsistent messaging to 60 days of intentional content built around YOUR business.

What is included:

✓ Content Strategy Masterclass
✓ Brand Questionnaire
✓ Personalized Instagram Audit via Loom
✓ Messaging & Positioning Recommendations
✓ A custom 60 day actionable content strategy + plan

BYAE Be$tie.

The highest level of support.

This is for the business owner who knows what they want. You just need someone in your corner to bounce ideas off, review your content, challenge your thinking, and help you actually put everything into action.

Not‍ ‍a group program.
Not a Slack community with 200 people in it.

One coach. One client.
Personalized content reviews and feedback in real time with 60 days of built out content.

What is Included:

✓ Content Strategy Masterclass
✓ Brand Questionnaire
✓ Personalized Instagram Audit via Loom
✓ Customized 60-day marketing and content plan
✓ Weekly private check-ins
✓ Personalized content reviews and feedback
✓ Two additional strategy calls throughout the experience
✓ Offer, messaging, and positioning refinement
✓ Accountability and implementation
support

What Actually Changes

Questions you might have:

A self-paced content education experience designed to help you understand your brand, communicate your value, and create content with actual intention.

No copy-and-paste formulas. No generic content calendars. No pressure to post every single day.

Just the knowledge, tools, and strategy to start creating content that makes sense for your business.


WHAT YOU'LL LEARN

01. YOUR BRAND, YOUR IDENTITY
Understand what makes your business different, who you're speaking to, and how to create content that actually sounds like YOU.

02. CONTENT THAT HAS A PURPOSE
Learn the difference between content that attracts, educates, builds trust, and converts. Because not every post needs to do the same job.

03. MESSAGING THAT CONNECTS
Learn how to communicate your value, write stronger hooks, tell better stories, and create content that makes the right people pay attention.

04. A STRATEGY YOU CAN ACTUALLY USE
Understand content funnels, weekly planning, carousel frameworks, and how to measure what's working so you can make better content decisions.

Your content isn't going to strategize itself :) x alexa